Write About Everything

Instagram is owned by its parent company Facebook and has over 1billion active users. The best social media is the site you can leverage for your business’s specific goals. With that in mind, though, a combination of social media usage on multiple sites will typically yield the best results. You want your followers to know what to expect from you, so follow a consistent posting schedule.

Each ambassador has their own unique discount code, which gives them a free pair of Sarah Flint shoes after five new customers use it. You can use a tool like Later to easily plan out and schedule the look and layout of your feed. Letterfolk is just one example of how far some brands go with the aesthetic of their Instagram layout. Log into your Facebook account within the app, but make sure you have the admin rights of that Facebook page. You will be asked to select the Facebook page you want your business page to be connected with.

Though I wouldn’t recommend posting only user-generated content, posting it occasionally is a way to recognize your fans, and strike a balance between polished and personal on your feed. Make sure to give credit to the user who originally posted it, too. If you’ve got an Instagram Shop set up, you can create shoppable Instagram Stories.

But they’re a good place to start from scratch, or boost things if you’re already established. To make branded content, you’ll actually need to reach out to creators. But once you’ve agreed on terms with them, Instagram makes disclosing a partnership to the public quite easy.

But more important than following any specific editing style is to have a visually consistent feed. The brand uses Stories to showcase interesting hosts, experiences and locations. In addition to being a trend, long captions are a part of a larger shift towards authenticity and bring added credibility to a platform long criticized for being too superficial. Long captions have become a bit of a trend, first adopted by influencers who use Instagram captions like micro-blogs.

Editing a photo might take little time, but it can significantly impact the quality of the brand. Using Instagram tools and filters to edit a simple picture into an attractive photo is an easy job. There are a large number of applications that allow you to add effects like adjusting contrast, saturation, and brightness. Instagram automatically crops photos to square format; by clicking the outward arrow, you can reshape to original and use other filters of your interest. Every filter available on Instagram adds uniqueness to the photo.

As we mentioned in the previous chapter, thanks to a recent update, Instagram Live videos can now be shared post-broadcast on your Instagram Stories. The idea of going “live” on Instagram is, understandably, pretty daunting for most businesses. Plus, if you consistently post a ton of stories, your followers are going to expect you to continue doing so. All in all, using Instagram Stories Highlights is a great way for you to attract new followers. Read more about https://greenrecord.co.uk/how-to-make-more-sales-if-you-are-a-brand-or-company-on-instagram/ here. With Highlights, you can quickly showcase what your business does, what you offer, and why someone should follow you. To help keep your feed flowing naturally, you need to have a consistent approach to editing your photos.

But you don’t have to stop there since there are lots of other people you can approach via Instagram and expand the fan base. Here at Edgar we’re big on the three Rs – recycle, repost and reuse! Using features like polls, questions, and what we call the like-o-meter, you can interact with your followers and get really valuable feedback! Plus, if you share a story that gets lots of interaction, you can include that in a section of your highlights on your profile.

As a bonus for you, the cost of working with amicro-influencer is lower. With a business profile, you can promote your posts within the app just by clicking on the Promote button under each post. Promoted posts have Instagram generated call-to-action buttons with clickable links. Selling on Instagram DM without a website involves a lot of manual work.