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It was my first exposure to technology by working for a government contractor. I was part a team that developed software for military medical facilities. It was when I taught computer programs and programming to adults that I found my love for all that ‘geeky’ computer stuff. There is nothing like watching the spark in […]
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Keywords: Ford must harness their technological strength and reposition this car. Ford’s brand cannot be defined solely as a vehicle, but must also become a social platform. If Ford can create this brand, they will become the dominate car brand, perhaps even the dominate brand in American business. Ford is so crucial in this branding strategy. […]
How will this affect your love life? You’re on a weekend boat trip with your lover and your boss calls you to tell you something important has happened and that he needs your inputs as he is flying half-way around the world to complete a multi-million-dollar deal. Your boss can send the file via email […]
This is a great question. It can be tedious and very dry to learn about computer stuff. I make technology accessible to readers in small chunks, similar to breadcrumbs. So technology becomes part the mystery or part the solution. I break down technology so that my characters can help you understand it and make you […]
Ford must take advantage of their technological strengths in order to reposition its car. The Ford brand must no longer define the car as a means of transportation, but as a social media platform. Ford will be the dominating car brand, and perhaps the largest American business brand, if they can create this brand. Ford […]
