How to Conduct a Website SEO Audit: The Complete Guide


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Through the tools recommendations in such audits, you would be able to learn the best practices in running your website. The site audit tool provides an overall health score of your site, number of URLs with issues, the content types on your site, and backlink analysis of your link building campaigns. Once you have your marching orders for fixing your page, SEOptimer has a few native tools you can use to help out, like code minifiers and meta tag, keyword, and XML sitemap generators. Beyond that, it also has a suite of additional tools for testing and analyzing specific SEO features like favicons, font sizes, noindex tags, canonical tags, SERP presentation, and even keyword ranking. These recommendations are largely insightful, specific, and actionable, which is the recommendation trifecta.

  • Detect keyword overlap and gaps to pinpoint areas where the client excels and areas that require improvement.
  • The agency is rooted in data-driven methodologies, ensuring that their clients not just ascend but firmly hold the pinnacle positions in Search Engine Result Pages (SERPs).
  • The loading speed of the website plays a very important role in the visitor’s browsing experience.
  • So, you can expect a significant boost in organic traffic from various international regions.

SEOquake


Advanced SEO audits for targeted market insights
SE Ranking is a comprehensive SEO audit tool and one of its most impressive features is its Page Crawler. Smart SEO solutions can scan hundreds of pages within minutes, making it one of the most powerful tools of its kind. In this article, I’ll provide you with the 15 best SEO audit tools, as well as why you should consider using any of them. I’ll break down each tool’s best features, the pros, and cons of using it, as well as its price. I project manage our SEO projects and make sure that we send out our monthly reports on time.

Google Lighthouse


You’ll also want to check your robots.txt file, which tells search engine crawlers which pages to crawl and which to avoid. Core Web Vitals are a set of performance metrics that Google uses to measure the speed and user experience of your website. SEO audits can be time-consuming, but you should complete one at least every year.

For smaller sites, run through the DIY audit checklist periodically as a starting point. The key is using audits to measure progress, uncover new opportunities, and address evolving issues. Besides these one-off cases, auditing every 3-4 months catches problems before they significantly impact traffic and conversions.
This could involve outreach campaigns, guest blogging, partnerships, or content promotion. Look at the insights from the audit to fine-tune your strategy, focusing on areas ripe for significant improvement. This might mean tweaking your content marketing approach or refining your target keywords to align with current trends and analytics. All these adjustments are supported by robust tools, from hosting solutions to powerful plugins. Partnering with platforms like Hostinger can provide you with the essential tools and guidance needed to create a mobile-friendly website.

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