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People like Instagram because it’s a picture and video-sharing social media network that is easy enough to use and has a wide variety of filters and simple editing features. Well, the recent introduction of advertising features means it has never been easier to get in front of new customers. The following article will answer all the questions you might have about running ads on Instagram. In general, keeping interactions to public posts works best for most brands. Instagram Direct allows users to send a photo or video directly to anyone rather than publishing it to their feed. Determine whether you want to cross-post or promote your Instagram content in this way.

User generated content is great for your Instagram marketing strategy because it makes work easier for you and your audience will relate more to its authenticity than to commercial ads. Instead, use hashtags that are relevant to your brand and have anywhere from 1,000 to 100,000 posts, so there’s less chance of your content being overwhelmed by a ton of other posts. One of the fastest ways to reach potential customers on Instagram is to partner with an influencer who has already built a large following. Stories – Photos or videos that are shared on your profile for 24 hours. Instead of being in the feed, they are displayed at the top of the app or on the profile picture of a user’s page. This can make it difficult for marketers to provide relevant links to their audience, like a new blog post or event that you’re promoting.

WalMart stores dominated sales of the leading grocery retailers in 2020, generating over 369 billion U.S. dollars. Kroger and Ahold Delhaize and each reached sales numbers of about 133 and 52 billion U.S. dollars, respectively, within the same period. In 2018, there were over 38 thousand supermarket stores in the United States.

Check out our article on the best time to publish on Instagram. The leading country using Instagram is the United States with 140 million users. That’s why today we’ve gathered some of the most important Instagram marketing statistics, facts, and trends you need to know.

Read more about buy Instagram Likes here. Of course, it all depends on who you hire, but advertising comes in many forms and sometimes using an influencer is the best route. Instagram claims that nearly 850 million people can be reached with ads. Not to mention, 14% of people aged 13 and above can be reached and advertising reach is expected to increase 5.9% this year. Canadians love Instagram, which is the fastest growing social media platform in Canada. The hard part about Instagram marketing is competing with the hordes of other marketers trying to do the same thing as you – expand their reach, engage more people, and land more sales.